McDowell’s No.1 is the second best selling whisky in the world with annual sales of 23.7 million cases (2017).
The whisky is named after Angus McDowell who established McDowell & Co. in India in 1898; the company was acquired by UB Group of Vittal Mallya in 1951. The brand began with the launch of McDowell’s No. 1 brandy in 1963, No. 1 Reserve whisky was introduced in 1968. The latter is a blend of imported Scotch and Indian malt and grain spirits. In 2013 Diageo purchased a controlling stake in United Spirits Ltd. (54.8%) and started marketing the brand around the world. Today the brand includes whisky, brandy and rum with combined sales of about half a billion bottles per annum.
Nose: vanilla, butterscotch, sweet cereals, brown sugar, nut shells and pretty strong floral and woody notes.
Palate: sweet cereals, vanilla, caramel, cotton candy, orange peel, hints of milk chocolate and oak.
Finish: pretty short and slightly spirity, with notes of hard candy, vanilla, dash of mixed spice and oak.